The evolving nature of public relations has seen a distinct shift from traditional PR tactics to the innovative realm of digital PR. Yet, despite their differences, these two facets of PR are not mutually exclusive but rather complementary. Traditional PR lays the foundation of brand credibility and awareness, while digital PR amplifies this presence online. Companies seeking PR Manag... https://medium.com/@seo2_79305/why-is-it-essential-to-balance-digital-pr-and-traditional-pr-994730d5827a